Atlantic Flour Mill
Atlantic Flour Mill, circa 1900-1910. Sign on the smaller building reads, "Office J. A. Campbell & Son Grain & Flour." According to the "History of Atlantic, 1868-1968" published by the Atlantic Chamber of Commerce for the Atlantic Centennial (pg. 51), "Challenge Feeds traces its ancestry back to 1889 when J. A. Campbell and Son established the Atlantic Mill and Elevator. Its chief product was flour sold under the brand names, Snow Ball, Defender and Challenge. The Beadle family acquired the plant in 1921 and Howard Beadle was later joined by Wilbur Blake in its operation. By this time the chief products were feeds for livestock. With the departure of Howard Beadle, Bert Laufer came into the firm and when Blake retired, Laufer and his son Robert took over . . . In October of 1957 the plant was hit by a disastrous fire and Challenge Feeds Inc. rose from the ashes."
Divided back postcard, postmarked May, 1909. The handwriting is difficult to read, but it appears to be addressed to Miss Jennie Tonby in Kokomo, Indiana. The greeting is "My dear cousin" and it is signed Jennie I. B.
Photo contributed by Cheryl Siebrass, November 2009.
